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I mentioned this website earlier: Helping Our Planet's Endangered Species. It's run by a young woman I've gotten to know and when she first put it up, she wasn't familiar with the legal requirements for non-profits, but that has all been worked out and there's a grand re-opening! She has specific goals, a donate page, and an auction for a tiger bookmark up now. I'll be sending some animal-themed jewelry soon for auction. Have a look!